Muscle Pharm Corporation (MSLPQ)

[rjanderson383]

Previous 3 quarters COGS(Costs of Goods Sold) %
Sept 30 78%
June 30 84%
Sept 30 78%

This needs to get closer to 60 to 65%. I believe this is around the industry average. Please correct me if wrong. Looking at another smaller supplement manufacturer, they average about 63.5% over the last 3 quarters. They are growing while being profitable so it's a completely different story.

I'm not sure if the whole buy one get one free or half off has affected these numbers. I'm sure it has. They have promoted the heck out of these products and given a lot at sale prices or discounts which leads to a higher % of COGS... hence the huge dilution and shareholders paying for products(in an inadvertent way)