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Saturday, January 26, 2013 6:31:23 PM
Shareholder Question: Various Topics
Shareholder Correspondence
by Eric Lehner
The following from a shareholder;
QUESTIONS
1) This past week it appears that you have been diluting shares. When are you planning on putting out the latest share count?
2) Late last year you mentioned that the company was working on the physical aspect of the chill. How much longer should it take before we will get an answer?
3) Anything about the G.S.A./Navy?
4) Anything about financing?
5) Many are still worried about the reverse split.
6) With the spring approaching how much longer before we will know about the 500 store (H…./L….) possibilities?
ANSWERS
1) There has been no change in the shares outstanding since December 31st.
2) We have been reviewing the history of our share issuance with persons appointed by the DTC to handle this matter for companies affected by a chill. A discussion is underway as to whether the conditions exist to reverse the chill. There is no guarantee that this is possible. We appreciate the opportunity that we now have, at last, to discuss the matter in practical terms.
3) We have been invited to their facilities to discuss the matter. An appointment date is being discussed. From my point of view, it is unreasonably far in advance, and we are trying to determine whether something sooner is possible
4) We hope that alternatives which involve our securities being approved/registered in advance with the SEC will be more fruitful this year by comparison to conventional exempt offerings. There are various parties on the sidelines very interested in us but waiting to see how this will be handled before comitting.
5) Renewed financing through up-listing or registration is usually associated with a reverse split. Under those circumstances, a reverse split may be appropriate (as mentioned in a number of posts and public comments on the subject through the years.). Each technical factor involved in the company’s continued financing progress will be weighed carefully as to what is appropriate and responsible in order to ensure the firm’s progress in a way that enhances market cap long term.
6) Inter-departmental discussion is underway currently as regards best location within the stores. The proposed program is not limited to conventional plan-o-gram seasonal timing. This is not the sort of thing that needs to be signed-off and ordered months in advance. Winning Brands has remained cautious in its description of this opening. We are excited by the prospect but are staying conservative until deliveries have been made. There have been too many times in the past that a large organization will say one thing, and then do another. We are keeping our feet on the ground rather jumping up and down about it. It’s a difficult balance to remain positive yet cautious at the same time.
Thx for your questions. I am sure that they are shared by many others
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