Thursday, January 03, 2013 11:58:15 AM
Not sure how you can say 'effects' are priced in as it's possible that the latest data from the science presentation may influence MJFF to revise their statement, if not their desire to issue another grant. Possibilities of other grants, NFL awareness campaign and the trading activity taking place on numerous mobile devices within the presentation room are other potential catalysts.
Business presentation results are probably longer term, but you can't rule out the pressure on a company to not be 'frozen out' of the joint venture 'game' and look to cut a deal soon, if not on the spot.
In sum, while I wouldn't over estimate the effects of the meeting on an AMBS pps rise neither would I under estimate the possibilites I've listed.
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