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Re: rjanderson383 post# 48765

Thursday, 12/13/2012 1:38:45 PM

Thursday, December 13, 2012 1:38:45 PM

Post# of 80868
Is that sexist? Or, is that niche (or channel, choose your own term) marketing and product development?

Is your implication that there are not fitness products specifically produced for women? Have you been to Dick's Sporting goods (Largest Midwestern (maybe national?) retailer of sporting goods... there is a whole fitness section dedicated to women.

Come on now... sexist? Ridiculous. Niche focused products are proven to be far more successful on the market than broad based products.