$LFAP Strategic Initiatives in 2012 and Early 2013: -- Freshly capitalized, LifeApps is deploying a series of strategic initiatives and new product offerings to enhance its apps and digital magazine across numerous mobile and tablet devices. These products include:
-- 1) YouWorkout: YouWorkout is a quarterly digital magazine designed specifically for iPad Newsstand, Kindle Fire and Android tablet devices. First launched during the 2012 Summer Olympics, a revamped version of application and Issue #2 of the digital magazine are scheduled to be released by early November 2012.
-- 2) MDWorkout.com: MDWorkout.com is an iPhone app that features over 70 exercises written and demonstrated by medical doctors (MDs), certified personal trainers and yoga instructors. MDWorkout.com is being completely revamped from the ground up to take advantage of the latest graphical and social media tools of iOS 6 and the expanded screen size of the new iPhone 5. The revamped version of MDWorkout.com is expected to launch in late 2012.
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