Reeds Inc. (REED)

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Reed's Kombucha Secures D.C. Distribution Agreement

LOS ANGELES, CA--(Marketwire - Nov 27, 2012) - Reed's, Inc. ( NASDAQ : REED ), maker of the top-selling sodas in natural food stores nationwide, announced today that Hana Food Distributors Inc. will be distributing their new Reed's Culture Club Kombucha throughout the greater Washington, D.C. market. Headquartered in Forestville, Maryland, Hana Food Distributors is a full service gourmet and specialty foods distributor. Their customer base includes supermarkets, grocery stores, delicatessens, convenience stores, gas stations and newsstands located throughout Maryland, Virginia and North Carolina markets. Distributing brands like Bolthouse Brands, GT Synergy, Naked Juice, Horizon Organic Dairy, Organic Valley Dairy Products and San Pellegrino Water, Hana's primary focus is to deliver gourmet quality, healthier, all natural foods throughout their marketplace.

Neal Cohane, Senior Vice President of Sales & Marketing for Reed's, Inc., commented, "Hana Distributors opens Reed's Culture Club Kombucha to Mid Atlantic consumers looking for the best tasting Kombucha in the market today. Securing this distribution with Hana will provide Reed's new exposure and a foothold in open coolers, as well as refrigerated dairy and produce sections throughout supermarket and specialty stores in this key marketplace."