Sentinel, you said "One's got NOTHING to do with the other. EDIG's troubles are rooted in terrible financial straits. Give them the advertising budget of Archos/Rio/Bantam , and the same retail outlets, and then perhaps you can compare them in terms of how players have sold. ID3 tags have nothing to do with it at present."
So if a company sells an item that is clearly missing features that poeople want, and that the competition allready has, THAT'S NOT A REASON FOR POOR SALES? Of course it is. Try selling a car with no doors and see how successful you would be.
And please, what advertising budget of Archos and Bantam? I've never seen adverising for them, can you show me some? Bantam is direct sales too, just like e.dig, lol..