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Re: Trth4Sail post# 190624

Saturday, 11/10/2012 2:28:43 PM

Saturday, November 10, 2012 2:28:43 PM

Post# of 241034
Not even close lol. Major retailers product placement is decided at the corporate level through a program called plan-o-gram. This is the reason you see the majority of all major retail stores set up exactly the same. These programs can change throughout the year, but generally they only vary slightly on a quarterly basis if new products are taken on by the retailer. They are also given a certain amount of leadway to change placement for promotional reasons. Shelf space at these retailers are prime realestate, and thus the reaon the hands of local management are somewhat tied without permission from district, regional, or national corporate managers.