Reeds Inc. (REED)

[Slojab]

Reed's Inc. 3rd Quarter 2012 Revenues Increase 23%

Reed's, Inc. (NASDAQ: REED), maker of the top-selling sodas in natural food stores nationwide, today announced its revenues for its third quarter ended September 30, 2012, and its earnings release date of November 14, 2012.

Revenues for the third quarter of 2012 increased 23% to $7.9 million. Year to date revenues were $22.3 million, an increase of 26% from 2011.

"The third quarter continues to see our top line growth expand at over 20% per quarter for the last three years. In addition, we launched Reed's Culture Club Kombucha, which has become one of our most successful product launches in company history. We spent aggressively on the Kombucha launch and the start up costs have resulted in minimal net income this quarter, however, we have still maintained profitability. In 2012, our two big growth drivers for the company were our branded and private label business. We have now created a third, and possibly the strongest, growth driver in our new line of Kombucha," stated Chris Reed, Founder and CEO.

The Company will conduct a conference call @ 4:15PM EST on November 14th to discuss its 2012 third quarter results and outlook for the future. To participate in the call, please dial the following number 5 to 10 minutes prior to the scheduled call time [phone]. International callers should dial [phone].

A replay will be available within a few days after the meeting in the investor relations section of the Company's website at: http://www.reedsinc.com/investor-relations/.