Thursday, September 29, 2005 2:38:59 PM
Aloha to all friends from Stakddek on vacation in Hawaii. I'm working on drinking a Mai Tai in tribute to each of you! (If you don't like the hard stuff I'm drinking coffee in the mornings.)
Radio advertising is not new ploy by DNAG (Howard Stern) but even if not one single "kit" is sold via the campaign on 1010 WINS NY, remember that the name is being exposed to the audience that works on Wall Street. It is also conceivable that the "melting pot" that NYC is, will be fertile ground for kit sales. Maybe someone can get an "aircheck" of the "spot" and post a link? Wouldn't be bad to have it available from DNAG website.
I'm running 24000 baud right now so websurfing is limited. (Special thanks to ARCH who has often contributed so much with this kind of low grade connection.)
With this radio sales effort, DNAG needs a consumer oriented web site to direct the potential "customers" to. The "corporate-investor website" has a great deal of info, but perhaps to much for someone looking to buy. Having a separate "consumer website" also makes it easier to determine the effectiveness of the advertising campaign, and garner other responses direct from potential customers. You can even pick up e-mails from interested parties and respond directly to them. There may be a great need for "hand holding" and customer support with the responders to a radio advertisement.
Best luck to us all.
ALOHA, Stakddek
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