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Re: stockprofit2023 post# 45723

Monday, 09/26/2005 2:00:02 PM

Monday, September 26, 2005 2:00:02 PM

Post# of 91549
CDIT... These successes include major involvement in major aspects of the 1996 Olympic Games in Atlanta, tourism development for Mexico and Volusia County, Florida, Callaway Gardens, new venture start-ups, IBM, NFL, Sea World, Disney, SBC Communications, Rayovac, Home Depot and AT&T.

This team has also acted as a dedicated entity to design, develop, implement and manage a unique partnership with NASA and Lockheed Martin to explore and implement space commercialization opportunities.

http://www.xpoenterprises.com/about.htm

Crescende (CDIT) Announces Joint Venture With XPO Enterprises


VANCOUVER, BC -- (MARKET WIRE) -- 09/26/05 -- Crescende International Inc. (OTC: CDIT) has
signed a Letter of Intent to conclude a joint-venture contract with XPO
Enterprises, LLC, New York, (see www.xpoenterprises.com) to manage the
sponsorship, merchandising, licensing and project management of its major
traveling exhibitions of art and artifacts.



The announcement was made today by Crescende CEO and President Michella
Frosch.



The co-owners and management team of XPO Enterprises are Jack Daley,
President and Chief Operating Officer; Jim Rossi, Managing Partner and
Chief Marketing Officer and Hal Buckland, Vice President Marketing and
Sales.



"Bringing the XPO team on side, with its wealth of international
experience, ensures the success of Crescende's strategic plan to launch
major international exhibitions of art and artifacts from private
collections in Europe," said the Crescende Chair. "Their experience with
world expositions alone makes them invaluable to our group; however, their
experience goes well beyond the realm of expos."



XPO's COO Jack Daley is also President of the Saratoga Polo Club and was
the executive vice president for BondRewards, Inc., a closely held loyalty
membership based organization where he was responsible for all business
development, client management, marketing and other operations.





Previously, he was the executive vice president for AwardTrack, a start-up
company specializing in loyalty solutions technology where he was
responsible for global business development, client services and marketing.
His prior business experience includes Internet business development at
MemberWorks, Inc; vice president of business development at Cendant
Corporation; Director of Retail Operations for the 1996 Olympic Games in
Atlanta and executive positions with Callaway Gardens and with ARAMARK. He
holds an MBA from St. John's University, and a BA from Villanova
University.



Jim Rossi is a business and marketing strategist. He has been a key player
in several noteworthy new business launches and the repositioning and
revitalization of a number of existing products and services, in both
consumer and business-to-business marketing. Rossi's association as
co-owner of the Saratoga Polo Association project provides a solid link to
both the national sports and local academic communities.



Rossi, a graduate of Skidmore College, is actively involved in the local
community. He serves on the boards of directors of Saratoga PLAN, Saratoga
Springs Preservation and Skidmore Strategic Communications Advisory Board.



Rossi has demonstrated success in the design, development, implementation
and management of international marketing programs for a number of
institutions and venues, including: 1996 Olympic Games, American Express,
AT&T, GE Financial Assurance, Hilton, Home Depot, IBM, Nascar, National Car
Rental, SBC Communications, SeaWorld, Rayovac, and Sears as well as several
venture start-up companies.



Most recently, Rossi founded Space Marketing Mission (SMM), a unique
partnership with NASA and Lockheed Martin to explore and develop space
commercialization opportunities. Prior to founding SMM, Rossi served as
chief marketing officer for the global launch of XPO Network, a global
airport media company based in the United Kingdom. In 1987, he co-founded
MarkNet Partners, a business strategy and marketing consultancy.



Hal Buckland has more than 20 years of executive marketing, sales
management and strategic
planning experience, having managed budgets in excess of $150MM.



He has worked in a wide variety of venues and countries, including Mexico,
where he developed and executed strategic marketing relationships for the
Country of Mexico in the North American Market. In 2003, this project won
the Travel Trades World Award for the most effective industry campaign in
the world. The campaign resulted in an 8% tourism increase throughout
Mexico.



Volusia County, Florida - As director of economic resources for Volusia
County, Buckland was responsible for over 1,000 employees in the following
areas: Daytona Beach International Airport, Volusia County Beaches, Ocean
Convention Center, and an independent taxing district which funded the Port
Authority and Parks and Recreation. He sold one of the first public private
sponsorships in the country with the Coca-Cola Company. Subsequent to this
relationship, Coca-Cola used this business model in a variety of other
municipalities and school boards around the country.



Atlanta Committee for the Olympic Games - As marketing director for the
Atlanta Olympic Games, Buckland launched and managed the most successful
Olympic ticket sales effort in the history of the Olympic Games by
leveraging strategic relationships and sponsorships.



Walt Disney World - As marketing manager for the Walt Disney Resort
Division, during his tenure Buckland successfully doubled their hotel and
meeting space inventory on property with minimum cannibalization of
existing properties on site.



Daley, Rossi and Buckland will be available on an on-going basis to
strategize with Crescende International Inc.'s management team.



Presently, Crescende holds an exclusive Management Agreement with the
Sub-License Holder of a major private art collection in Europe, to develop
and tour exhibitions of art reproductions and sell related retail
reproductions and souvenir adaptations from the esteemed collection.
Announcements about the collection will be made public shortly.



Under the terms of its exclusive management agreement with the worldwide
sub-licensor, Crescende will monetize the brand equity and intellectual
property held within this collection of historical importance, through an
extensive series of "A" Class and specialty theme exhibitions worldwide
over a period of at least 10 years. The company will also seek to secure
the intellectual property rights of other important art collections for the
purposes of exhibition and retail.



The Crescende exhibitions will be of the caliber of the King Tut and
Leonardo da Vinci collections which have attracted millions of people from
throughout the world.



Among locations being considered by Crescende for concurrent exhibitions
are Australia, Chicago, Hong Kong, London, England, Spain and Germany;
Cities in North and Central America will include Los Angeles, Memphis, New
York, Washington D.C., Portland, Mexico City, Toronto and Vancouver.



In conjunction with tours, CDIT has the rights to replicate and retail
artifacts from the exhibitions. These will be marketed in various museums
and other exhibition venues, in addition to select shops, the Home Shopping
Networks of the world, and on an interactive website where customers may
make direct purchases for immediate delivery.



The Crescende Collections will bring to the public some of the great unseen
masterpieces of the world which will provide an enhanced knowledge of
history and art from creative and spiritual realms, appealing to people of
all cultures and faiths.



Safe Harbor Statement under the Private Securities Litigation Reform Act of
1995: The statements, other than the statements of historical facts may be
deemed to contain forward-looking statements with respect to events, the
occurrence of which involves risk and uncertainties, including, without
limitation, demand and competition for the company's products and services,
the availability to the company of adequate financing to support its
anticipated activities, the ability of the company to generate cash flow
from operations and the ability of the company to manage its operations.



For press and partnership inquiries, please contact:
Michella Frosch, CEO and President
Crescende International Inc.
300 - 1055 West Hastings St.
Vancouver, BC V6E 2E9
(604) 926-5780
E-mail Email Contact
Website www.crescende.com






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