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Through Facebook By SOMINI SENGUPTA

Bango, a British company that few will have heard of on this side of the Atlantic, wants to help Facebook make money on mobile devices ? not by showing advertisements, but by making it easy to buy things when you log into Facebook on your phone.

You might want to buy a game or concert tickets or an astrological forecast. Careful where your fingers go. One tap, and a charge will show up on your phone bill. ?Frictionless? payment is how Bango puts it.

Bango will get a cut of each click; it declined to say how much. Details will emerge when Bango, which is listed on the London Stock Exchange, reports its next quarterly earnings. The telephone carrier will get a fee as well; Bango says it has negotiated a range with carriers.

The arrangement could provide an additional benefit to Facebook: It allows the social network to bypass rivals like Apple and Google and avoid sharing a slice of revenue with them.

The payment tool works on the mobile Web version of Facebook, not in its apps. More than half of Facebook?s 955 million users worldwide use the social network on their mobile phones.

Making money from mobile devices is Facebook?s most urgent challenge, as its stock price languishes below $20, nearly half of its worth when it went