Xcel Brands, Inc. (XELB)

[56Chevy]

Xcel Brands, Inc. Announces Headwear Licensing Deal With Dorfman Pacific


Date :07/25/2012 @ 10:08AM
Source :GlobeNewswire Inc.

Stock :Xcel Brands, Inc." (QB) (XELB)

Quote : $3.25 0.0 (0.00%) @ 5:04PM

Xcel Brands, Inc. (OTCQB:XELB) has signed an exclusive licensing agreement with Dorfman Pacific. This agreement will give Dorfman Pacific the license to manufacture and distribute fashionable headwear designs for the Isaac Mizrahi New York brand.

Robert D'Loren, Chairman and Chief Executive Officer, Xcel Brands, Inc., said, "I am very excited to partner with Dorman to launch our hat collection. This license is a great addition to our accessories business."

Isaac Mizrahi, Creative Director, Xcel Brands, Inc., said, "One of the most fun things for a woman to buy is a hat. It not only adds to the look but it frames her face and gives distinction to the clothes she wears. It's the ultimate accessory."

Douglas Highsmith, President and Chief Executive Officer, Dorfman Pacific, said, "We are delighted to partner with Xcel Brands and Isaac Mizrahi. The Isaac Mizrahi name signifies fashion and quality, while Dorfman Pacific is synonymous with headwear; the new launch should prove to be amazingly successful for both parties."

Xcel Brands, Inc. ("Xcel") engages in the acquisition, design, licensing, and marketing of consumer brands. Xcel is leading the Omni Channel sales strategy across three channels of distribution including interactive media, online and brick and mortar retailers. In 2011, Xcel acquired designer apparel brand Isaac Mizrahi New York. Xcel's management team consists of executives with significant experience in creating and growing businesses in the branded consumer products industry and has a proven track record for successfully completing multiple similar acquisitions. Xcel will seek to acquire brands that it can utilize in an Omni Channel sales strategy with a focus on identifying designers or celebrities with personalities that connect directly with consumers through social and other media. www.xcelbrands.com.


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