Monday, August 13, 2012 2:24:44 PM
PAWTIZER:
consider 75Million dogs http://www.aspca.org/about-us/faq/pet-statistics.aspx
consider 1% only of dogs would be getting they paws wiped
that's 750,000 dogs
consider a 100-count wipes lasts +/- 15days (a user will use twice a day say 3wipes)
that's about 375,000 100-count Pawtizer cans a month
or 375,000 /50,000 outlets (there's 250,000 total )
which is ONLY 7,5 100-wipes cans a month / retailer outlet ( VERY EASY FIGURE TO UNDERSTAND ! )
anyway 375,000 cans x 12 x $3 profit margin for AAPT(retail is $10-11)=$13,500,000 profit a year
with just 1% of dogs "wiped"
Nutra bars: say 1% of dogs getting 1 bar every 2 days for instance= 12months x 30days/2 x 78M x 1% x $1=$140 Million profit...
one can see the nutra bars "impact"...
2 products= $153,5Million profit - adm costs, renting, advertising, salaries, utilities
let's just take $53M "off" (ridiculous, way less than that), imagine 50staff at $30K A Year=$1.5Million in salaries (for the staff)
anyway take $100million in profit before taxes
take out 30%
remains $70Million
P/E of 10= $700Million or 700/465= PPs of $1.5
P/E of 20 (amazon is at lol 180 P/E)=20x70/465= PPS of $3/share
P/E of 40 (growth company)= $6 a share
Purina with $2B in sales was paid $10B 10years ago...
AGAIN THESE VALUATIONS WITH ONLY PAWTIZER AND NUTRA BARS
ADD MUTT (50% OF US DOGS ARE MUTTS !!! ) ,CHOMPIONS, GRRNOLA http://www.makeitbetter.net/family/pets/2886-mutt-census-more-than-half-of-all-dogs-are-mutts
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