Eternal Image Inc (fka ETNLQ)

[midrew]

I'm not convinced that there is/was a huge market for the products, but EI sure didn't give us a chance, through their marketing "skills", to find out. My small amount of local research (calling upon funeral home chains in their backyard, talking with nearby huge pet/human crematorium) turned up "never heard of them". I also suggested twice that a presence at spring training facilities in Fla and Ariz would provide a captive audience of avid, aged, somewhat wealthy, baseball fans. They thought it was a good idea, but we all know that they showed no track record of pounding the pavement or beating the bushes. I seriously doubt they left their office.