Looks like they beat UTRM to the market. But note: they are only selling these toothbrushes for 1 pound (about $1.55 US) and that INCLUDES the dentrifice (which UTRM was selling separately)so they clearly are not racing to the bank with wheelbarrows of cash. My point here is that not only have they missed their opportunity, but they have been outpriced by the competition, so if they ever DO get it off the ground, they will be challenged at the price point.
Turn out the lights; the party is (and has been) over.
Disclaimer: Always do your own due diligence before investing. Everything stated above is my own opinion and should NOT be interpreted as a buy or sell recommendation.
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