Muscle Pharm Corporation (MSLPQ)

[jolivi01]

Nike (NKE) was once a pennystock … it traded below $2 … today is at ~ $105

What has Nike to do with MusclePharm? …

To me a lot …


Nike is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities …

• I think that MP is attempting to be the Nike’s of the Sport Nutritional Complement space … designer, marketer and distributor of authentic sport’s nutritional complements
Nike’s mission statement is ” To bring inspiration and innovation to every athlete* in the world. *”If you have a body, you are an athlete.” – Bill Bowerman “

• MP´s mission statement calls to Fuel The Athlete Inside™!

Nike’s business model is centered in the brand … it is a research, marketing & branding company …

• MP does the research, markets & brand MP’s products … it does not manufacture its products alike Nike

You can check Nike’s history in the web .. here is an example .. http://xroads.virginia.edu/~class/am483_97/projects/hincker/nikhist.html
you can find some similarities all along … I believe MP’s management is attempting to the do the same that Bowerman started back in the 60’s

I am not saying that MSLP will get to the 100 mark …but if they get out their “Other Expenses” challenge and turnaround the NSF & IC’ issue, MP has a chance to make it big!

Let’s hope we have a great week ahead of us!

I am long on MSLP!