Hold on people...
I think I have the answer.
SJAP as an entity is tax exempt because it is agricultural. Therefore all of SJAP's revenue streams are categorized as "Beef" (page 53 10-K).
HSA is not tax exempt therefore their revenues are categorized seperately as "organic fertilizer" (page 53 10-K)
However... segment information is available on page 88.
The proper name to be used here is "Organic Fertilizer, and Bread Grass Division" which encompasses more than just revenue from beef.
That's the same $15M we were talking about earlier. This, we can understand.
What's left to discuss?
This is from the press release
"Revenue from beef increased by $13,202,143 or 666.75% from $1,980,079 for the year...."
That's not acceptable IMO. It's the press release that is lacking the proper terms and clarifications.
I was never impressed with it to begin with.
And then there is this
"Revenue from organic fertilizer increased by $2,480 from $0 for the year ended December 31"
At which point everyone was asking himself where the hell those projected revenues went (from the Sweden presentation).
Conclusion
Use the proper segment names in press releases.
IMO.
