My personal opinion, what social gaming is doing right now, selling virtual items, is what mmos'(massively multiplayer online ) Ex: World of Warcarft, companies have done in the past for so many years. Blizzard for example will implement a real cash action house in Diablo 3 were players can sell their in-game items for real money. EA doing dlc (downloadable content) for their games. There all doing it, the business idea is here to stay. But the biggest fear I have is how will zynga separate themselves from the others and continue to make original games?
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