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Tuesday, April 17, 2012 8:08:06 AM
Craig Macdonald
Microsoft Advertising
Senior Director
Meet Craig at:
Panel: Search Insider Feud - How Search Changes Your Voice
Date/Time: April 23, 9:30 AM
Join us for a Search Insider spin on the classic Family Feud game show. Our moderator will channel Richard Dawson and lead contestants through three rounds of questions and answers based on actual survey results. Through this innovative format, we will address whether voice search will lead to the end of keywords and how search marketers market in a keyword-less world, and more. Not many can argue the smaller screens and audio inputs make voice a more intuitive and efficient way to navigate through apps and searches. How will voice search and the new crop of digital assistants, such as Siri and Evi, change search marketing, and imperatives for marketers seeking brand integration with the mobile experience.
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