Capstone Green Energy Corp (fka CGRNQ)

[Seasound]

I agree totally. Of course I realize that advertising by itself can't sell the product. Knowledgeable employees who know the product, and have the vision on how Capstone products can integrate into large scale projects, are what you need to meet face to face with architects and engineers at the firms who design and develop data centers. Perhaps that is what Capstone has in mind with this solicitation that I posted earlier.

Strategically placed adverts are required to bring attention to new solutions and "thinking outside the box" so to speak. If the architects and engineers don't even know about the product why would they call upon Capstone's manufacturing representatives and distributors in the first place? Capstone, IMHO, should blanket all pertinent trade publications with their name, their product, and their solutions. Knowledgeable Capstone experts should attend every key energy expo and be prepared to not only answer questions but to offer up solutions.

Think about this...everyday media is bombarding the general public with adverts concerning natural gas. Two years ago you never saw an advertisement about natural gas unless it was something local, or about a particular tax rebate available if the consumer switched appliances to natural gas. These ads are being placed by America's Natural Gas Alliance and in a sense have at least made most Americas aware of this "newly" abundant domestic energy resource. You might ask "who are these adverts being directed towards" and I would answer "the electorate." The whole idea is to get the nation onboard and start using this resource, whether it be Boone Pickens' 18 wheelers, power utilities, or eventually automobiles. Of course a strictly self serving reason for this advertising campaign is to get the price up and silence the anti-fracking folks. Rig utilization is down and wells are being capped due lack of demand and low prices....but I digress.

Heck, I would even go so far as to recommend that Capstone put together a 30 second spot and air it several times a day on CNBC. Natural gas is all the talk there right now (due record low prices) and I can guarantee you that if we don't start using that cheap gas domestically it will be used overseas. This is prime time for Capstone and they need to take advantage of the chatter while its hot.