I am not sure about what exactly HOST has at risk, As far as Marriott is concerned, the notion was raised- and a good one I think- that there could be the appearance of conflict of interest or other impropriety if the Marriott cousins remained on the board.
As for the Marriott Four Seasons, I don't know what dollar amount, if any, they had made getting the Tivus system in house, but if it did NOT go well you do run a small risk of having a slew of unhappy customers for awhile, there may well be a contract to get out of -which will incur legal expenses if not a lawsuit, and you have the expense of retro-fitting your hotel with some other IPTV platform which , from the looks of it, is not a small matter.. and then there is the inevitable explanation to the big bosses. It also occurs to me that if Marriott had local ads running over the Tivus system and then you pull the Tivus system you run a real risk of losing some significant goodwill and reputation locally as neighboring businesses don't get any return at all in their investment in the system.
SO, maybe there isn't much in hard, short-term dollars at risk, but there is potential for fallout that could take alot of time to repair. Damage control could be a nightmare.
I think your question is a fair one and worthy of more thought, which I will do. Thank you.
