FACT Corporation Concentrates on Fiber with New Products under Development for Expanded Distribution in 2012
Fact Corp A (QB) (USOTC:FCTOA)
Today : Wednesday 21 March 2012
FACT Corporation (OTCQB: FCTOA) (“FACT”, “Company”), a company focused on supporting healthier lifestyles with a multifaceted line of bakery and nutraceutical products announced today that fiber will play the key role in its 2012 product initiatives, along with a fresh focus on expanded product formats and new flavors.
Jacqueline Danforth, CEO, said, "As we near our first on-shelf presence for our ready-to-eat format products, the time is right to look to expand our product portfolio with new flavors and new fibers to continue to offer consumers products that support their lifestyle goals. With the dramatic increase in the prevalence of both obesity and diabetes in the past 20 years, there will never be a better time for new products such as ours to find acceptance in the consumer marketplace."
With the U.S. rates of obesity reaching over 35% of the adult population, and with over 25 million children and adults with diabetes and an additional 79 million individuals with pre-diabetes, FACT will continue to focus its new product research on simplified ingredient profiles, controlled sugar - without the use of sugar substitutes, and a consistently high level of functional fibers.
Ms. Danforth added, “I think there can no longer be any doubt given the dramatic increase in rates of disease strongly linked to diet, that you are what you eat. With that in mind FACT is offering consumers quality products that deliver an enjoyable eating experience while still providing a balance of sugar and calories with all the benefits of high fiber. New flavors and new formats will help our product lines reach new audiences as we look to expand distribution.”
FACT Corporation is working to introduce new products domestically and internationally in the fall of 2012 along with a consumer awareness program focused on education and key product benefits.
About FACT Corporation
Fact Corporation, through its two wholly owned operating subsidiary companies, Food and Culinary Technology Group Inc. (FACT Group) and Fact Products Inc., has successfully developed and launched a multi-faceted line of products that support a healthy lifestyle under its Nutrition First™ brand. Since 2002, the Company has generated over $13 Million in gross sales, and continues to develop products with the goal of improving the lives of consumers globally. Targeting the rapidly growing market of consumers looking for products to improve their overall health or with a health condition that could be substantially improved by a change in diet, FACT combines high standards of production, quality ingredients and the proven benefits of high fiber to serve today’s consumer. Our corporate mission: Better Choices, Better Living, Real Results!
For more information about FACT, its subsidiaries and products please visit www.factfoods.com. Detailed information on our Nutrition FirstTM product line is available at www.nutritionfirst.com.
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