Rapid Fire Marketing Inc. (fka RFMK)

[recinvestor]

Update to Shareholders 18 March 2012
admin | March 19, 2012
Here is an update for shareholders of Rapid Fire Marketing regarding information surrounding the change in CEO announced Friday after the market closed along with questions we wish to address from our shareholders.

We have a tremendous opportunity to grow Rapid Fire Marketing with the Vapor Inhaler and models like the CannaCig along with follow-on products.

Mike is the creator of the CannaCig. It was his work on the project, along with Otherside Health Management and Judah Ray’s advice, that brought us onto our current path that leads to our own device for the marketplace. Mike and I have been discussing my taking over of the title and responsibilities of CEO for some time now. I have a strong business background and time tested knowledge of the nuts and bolts behind publicly traded companies and the worldwide marketplace.

I started off in the 90s as an investor in small companies. I continued to invest and learn a great deal about how companies are run at the micro cap level. I have had many successes as an investor and of coarse failures as well. But, what I learned from those failures, along with watching many others try and fail, has been valuable in ensuring undaunted future success.

My expertise with businesses in the marketplace, plus in depth knowledge of shareholder’s feelings through investor relations, is why we decided to make the change. This now frees Mike up to do what he is best at; innovating, creating and developing new products. With Mike focusing on R&D, Judah Ray on top of distribution of products, and me to ensure the best results are made for the Company we all feel this is the best formula for success.

As mentioned in the news release from Friday, my first objective is to get solid funding into the Company to provide the capital required to push production runs past the current level we set when this endeavor first began. Requests to carry the device are larger then we first anticipated and we aim to have the resources to meet that demand.

For over a decade I have watched micro cap companies subsist on short term funding. Short term funding easily kills the value of a stock in the marketplace and usually only provides the Company with enough funds to run for a few months. Short term funding makes no sense to me. The type of funding I am in negotiations for is a long-term investment by an entity which can help the Company grow to the size our demand is requiring us to be. We seek an investment for the Company without resorting to an entity that requires free trading shares they will just turn and blow out into the marketplace.

Some of the funding sources I am in discussions with also provide other services to help companies grow. I continue to pursue a final solution that will enable our Company to never rely on short term funding again… and we are working 7 days a week to make that happen.

For a long time now, RFMK has been a CEO and an “IR guy”. It is my desire to grow the company into a full management team and a board of directors. RFMK will look, act, and be run like a real company. This will not happen overnight though; it is going to be a process. Having strong revenues and profits will ensure success.

Shareholder Q&A:

The disposition of Mike’s stock:

Mike’s stock is restricted and terms on the stock only allow for the sale of 1% per quarter.

The CannaCig:

Our first Vapor Inhaler model, the CannaCig, is still on track for placement this month in California Dispensaries. When we first conceived of the CannaCig, we were essentially going to take what amounted to an electronic cigarette and make it burn hotter so that it would release THC. As we went on through the process we discovered ways to make the device better. We then decided that if we were going to put something on the market, we were going to put the best product out. Rather than rush a device into the public’s hands which was parallel or even subpar to anything on the market, we wanted to exceed expectations. We have made many modifications and upgrades to the device over the last few weeks and we now have our own prototype.

We are working with a development company with history in not only manufacturing new products from concept but has done so in this same industry for other vapor delivery devices. The staff is fully capable of developing our future prototypes along with the factories for manufacturing. When a timeline is set we will announce further details. The new device will have a patent and trademark. We will also trademark/patent all follow on devices. Even the future of knock offs has been addressed and we are sure it will not affect sales.

Last, the active agent itself cannot be trademarked or patented but the process for making the product is currently being reviewed to receive its patent. We are taking the time to over analyze every situation, to ensure we are proactive and not reactive, to the coming market for this new device.

In conclusion, our objective and aim is to develop the best device, distribute it properly to the masses worldwide, all while providing a lucrative and long lasting future for the Company and its shareholders.

Tom Allinder
CEO
Rapid Fire Marketing, Inc.
[e-mail]

Link:
http://rapid-fire-marketing.com/update-to-shareholders-18-march-2012

Go RFMK!
Rec