NeoMedia Technologies, Inc (NEOM)

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FCB Integrated

FCB Integrated creates a division specialized in Mobile Marketing
FCB Integrated, agency of relational marketing of Group FCB/TAPSA has created a division specialized in MOBILE MARKETING to give answer to the increasing demand of this type of communication that uses the movable devices as vehicle of contact of the marks with its clients.


From this new division, the agency offers integrated strategy, creativity and services of communication directed to the users of movable telephones and all those advertisers who use or include the MOBILE MARKETING in their plans of MARKETING. The MOBILE area MARKETING is led by Cristina Gallo and Red Óscar, chief of a main directorate and creative chief of a main directorate of FCB Integrated respectively. A new service that will equip with a greater strategic value the integrated actions that the company offers to its clients.

The MOBILE MARKETING is growing quickly by the possibilities that so much in the promotional area as in communications CRM offers and results positively in the satisfaction and fidelización of clients.