I'm not sure of why the question, but why public companies should have financials are investing and trading 101. One word comes to mind, transparency.
Financials show the viability of the company and how the company manages the shareholders money. If they have resources to even do what they PR, if they've done what they have PR'd or stated, and how did they do it (what profit or losses they had, operating expenses, assets, etc). It shows the history of the management and how the shell has conducted itself over time or their financial well being. If they even have any operations. What is there debt? Is there a lot of toxic debt? What kind, who are they giving the shareholders money to. Do they have a track record of neglect?
I can't even begin to list all of the reasons why a public company such as MXXH should put out financials (audited by the GAAP standards). The best advice I could give is to just Google why. There one can get to multiple sites like Investopedia and so many others and get answers from the searching. Like I said, it's just part of the market trading and investing 101.