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Sunday, 01/29/2012 9:36:13 AM

Sunday, January 29, 2012 9:36:13 AM

Post# of 154388
HALL OF FAME BEVERAGE UPDATE!!

New post on Hall of Fame Beverages


Addressing Concerns
by halloffamebeveragesir

Dear Shareholders and Investors,

As of late, there have been many fictitious statements circling our company, created and fabricated by the former CBDO Brad Godfrey. I understand that because of his vulgar actions, it has caused serious confusion, and questions.

While the company would love to debate openly point for point in complete detail, it is our position, as it has been, to do it in a court of law. Godfrey’s classless choices to defame, libel and slander the company, Larry Johnson along with myself, former members of management, in addition to the company’s former IR group on public forums, by continuing to misrepresent himself and his ownership with his deep desire to be acknowledged and feel acceptance, further shows and proves validity to just one of the many reasons he was such a detriment to this company and to you, its shareholders and investors. Further, Godfrey is marked as his own proof as to why he could no longer be a representative of this company in addition to any shareholder or investor.

It wasn’t so long ago that these same kinds of actions were taking place by this same person. Igniting division and animosity between shareholders and investors and HFBG by showing special treatment for some, providing inside information and making promises, while arguing and publicly challenging others. This is the same nuisance that so many of you would write to me about, pleading for me to get him to stop posting as a representative of the company because of the ambiguous perception, to get him to stop contacting shareholders privately, to have him stop his malignant and arrogant ways. This is the same guy that solicited you for your own money for a stock pump – further proving he didn’t care about anyone else by choosing to do it anyway, even after I demanded him to shut it down immediately after finding out of his behind the scenes activities by Dennis Donchez - more importantly, for what his actions could have done to our company. This is the same guy who ruined a major account, which was completed, by his irrational and absurd behaviors. All because of his constant desires to be in control - after HFBG spent thousands of dollars to obtain it. This is the same guy that never once supported or had anything nice to say about Dennis Donchez, but only wanted to micromanage him and badger him for information so he can announce it. This is the same guy who has stated that he can make or break this company and the same guy who has stated several times that his real plan was to completely take over HFBG.

Yet, now this is the same guy who verbally is personally and viciously attacking Larry Johnson , me, the company and anyone previously affiliated with the company – then howling that he is the one being smeared, that I and former management are crooks and lining our pockets with your money, and that the previous IR Group has something to do with the company or vise versa. We haven’t made any smears, we aren’t stealing money, and Stock House Group or any of its affiliates have nothing to do with the company, has never been paid by the company and has never advertised or endorsed any kind of stock pump for this company. The only stock pump I am aware of is the one Brad Godfrey did all on his own after soliciting money from all of you – ironic he can state that I, and other past members are crooks, cons and thieves...

I officially terminated Brad Godfrey July 29, 2011 – after he abandoned his position as a representative and Non-Executive self titled CBDO of Hall of Fame Beverages for weeks. There was no response via email, phone or text. I reached out to Brad, in addition to Larry and even Calvin, but he still disregarded any form of communication. Complete insubordination, total disregard and lack of respect for you, this company, Larry Johnson, me and others. These are just a few of the facts that are still being proven even today as his false claims to be a director and 50% owner of this company. I personally don’t know of any officer or director or even any representative of any company that conducts themselves so unprofessional boasting on public forums, yet still thinks he is deserving of any kind of public applaud or acknowledgment. Would this be someone who you would want representing your company? Or conducting your business with your clients in such a manner?

I as well as Larry have asked Brad Godfrey for the very documents you have requested to see, of which neither Larry or I have never received, yet Brad claims to have, but can’t produce. We have asked for a copy of the Board Meeting showing a unanimous consent or vote making him an officer and or a director, as per our Corporate By-Laws require there to be one, a total of the monitory investment for his purchase of the 2.5M Preferred Series A Shares – of which he ignored the requests, and even further requests made by Calvin (whom he has the obligatory duty to answer too in regards to the purchase of those shares), along with any signed contracts or agreements he made. We have received nothing from him, yet feels he is deserving of company documents of which he is not a part of nor were entitled too. He can’t show or produce anything because there is nothing to show. There is no Board Meeting, and every penny he spent was for the purchase of the 2.5M Preferred Series A., - of which is an unknown amount, and will be challenged. The items Brad paid for were paid with the proceeds from Calvin’s sale, and he paid what he was instructed to do by Calvin. Clearly he is misguided in stating I have strings…

Yes, Brad paid for things per his agreement and obligation. Again, that was what Brad was supposed to do in order to purchase 2.5M Preferred Series A Stock. He didn’t go out of his way, or do anything extra to right the wrongs, or fix things, or to help shareholders. The facts are, he was purchasing Series A Stock for himself. Trying to misconstrue what the money was for or what it went to doesn’t change the facts. The agreement you’ve seen between Brad and Calvin is clear – $20,000 - $30,000 for 2.5M Preferred Series A, NOT 50% of the company. Any payments of any kind were what he was expected to do per his agreement he made for himself. Paying Dennis, and other items for the operation of the company was what he was supposed to do.

Brad Godfrey only had the ability to send out Press Releases, of which that privilege was retracted by not following the requests to get them approved prior to sending them out. He had been asked several times not to send out Press Releases unless they were reviewed by me first. He didn’t do that, instead he sent out misinformation of which created more issues that had to be dealt with between our bottling company and distributors. Brad never took part in any meeting, never spoke to any distributor or client on the phone, and for all who did endure the agony of being on the phone with him, would send me emails telling me that they do not ever want to talk to him again, or worse, sever our relationship. Brad was not a part of any placement, or planning, period.

With that being said, Larry Johnson will never support Brad Godfrey in his said quest to place product. Brad does not have any agreement signed, with Primo Products, nor would he ever be able to utilize Larry Johnsons name, image or likeness for any reason. Godfrey has no claim to Hall of Fame; he has always used it as his personal vehicle for self-gratification, not to better or strengthen this company, or for its shareholders. That has been proven over and over by Brad, even today. Odd how he would think that bad mouthing the very person of whom he states he wants to place product for would ever support or endorse him. Or that he would ever have any rights to the products or trademarks. Who is all of this really about?

Brad speaks of my poor track record of placement. Ok, he is right. I didn’t do a great job of placing tea. However, I wasn’t put here to place tea, I wasn’t put here to find distributors, and I wasn’t hired as a salesman, or a business development manager. I am here to run this company to the best of my ability. It was Dennis Donchez’s job to place tea; it was Brad’s job to help facilitate that – of which neither happened. Some may be upset that I sold tea to Wham. But, I couldn’t take the chance that it would have to sit another 9 months and hope that Dennis could place it and in the mean time continue to pay storage fee’s and allow the tea to get older and take the chance that we would just have to throw it out. Wham was my best option, and while I am not taking credit for the placement – I did what I had to do, and I am not sorry for that. Dennis was unable to place the new tea, without label issues… Wham, was the only definite option, and I knew it would be done without excuses. If a person who is expected to place tea couldn’t place tea in 9 months, would that be considered valuable performance?

Another fact, Dennis was still paid an additional 9 weeks after Brad stopped paying him in mid July, we have all the copies of the wire transfers. Those payments are not including all the money grams, and wire transfers before Brad, or including the cell phone HFBG purchased for Dennis and the phone bill HFBG was paying for - for Dennis. Dennis was paid upfront for all his trips, hotel and rental car along with additional monies to be able to entertain our clients - money that Brad would argue about paying, though required of him per his agreement and at the instruction of Calvin. Dennis was the only one HFBG was paying a cell phone bill for, and he was paid more money than HFBG received in his sales. Wham was a great option…

Truth is, I have never taken any credit for placement at all. I attended meetings, and stayed in communication as I should have, and supported the team. I assisted in the arrangements on the few trips Dennis made, and for the meetings he attended. I supported everything he wanted to do. Larry Johnson is who truly closed US Foods, and Red Robin along with Haddon House. Not anyone else.

As for Foodtown, I have never received a PO, any paperwork, or anything stating they were going to take the tea that it was a done deal – nor have I ever received anything from C&S stating they were placing the tea. Dennis nor Brad had any signatory authority to sign on behalf of the company, so, if it didn’t come to me it’s because it wasn’t a done deal, it was all talk. Yes, there were “slotting fees” – $5,000 were the slotting fees that I gladly would have paid, had there been a real deal. While Godfrey can rant about these fees, he can’t give an amount – only state they existed because he was never a part it. Slotting fees are not unusual. I was truly hoping that we would get Foodtown considering the history. It was a big letdown to be continuously told that we had something, but when it came down to it – it was never truly done, though it was paid for every week when Dennis received pay for no placement. There was always an excuse or reason… Larry, me and even Calvin supported everything that Dennis wanted to do, and believed the things he told me to report back to Larry - most were untrue. I believe in working together, and had been a constant mediator to keep things together and moving forward. However, there were always issues with one bad mouthing the other. I’m happy they were able to patch things up…

However, if there had been a “team” mentality by all, then it would have been that the “team” did these things together, supporting the bigger picture. But, it was not about a “team” at all, it was really about hidden agendas. Agendas clearly depicted over the past few weeks on public outlets further proving that it has always been about an individual rather than a company.

I’ve been here for just over 7 months. I’m not blaming anyone, or anything. But I will not be blamed for something that happened that I was not a part of, couldn’t control, or even have an opinion on or about. Dwelling on the past isn’t going to change it, or make the future easier to move towards. Blaming me for what people previously did or didn’t do isn’t going to change what happened or didn’t happen. I haven’t hidden anything, nor have I mislead anyone to think something that was not true. I depended on the people who were a part of HFBG to do their parts, and their jobs. I was unaware that I would also have to play those roles in addition to running this company. I stated that tea would be in New Mexico, and it is. It’s been there for several weeks. As I have also stated, I will tell you immediately the minute I can release locations. I am still very focused on additional placement, regardless of the disturbance that a disgruntled past representative has presented.

I will say again, things are not going to happen overnight. This is a process. I’ve stated before what is on the agenda for this year and the reasons for it. Correcting the record with documentation supporting real events with the dates is important as we get ready for the audit. Q3 is being amended as well, though there isn’t as much to correct. But, it will have the remaining documentation of what took place in that quarter supporting the real events. The amended annual for 2010 financials will be out and I’ll post those along with the Attorney Opinion letter.

We will have 2010, and 2011 ready for Audit, as I have been working to amend any issues and supply the documentation necessary. While the company is taking care of the financials, we are still in the beginning stages of the RS. I know everyone has been told over and over by a certain individual that he has stopped it or is holding it up, and loves the word “regulators”. Just keep in mind that these “regulators” have all the same documentation that you have finally had the opportunity to review for yourself.

The fact that an agreement for a requested title and desired office or a job, is NOT a Board Meeting, it is NOT a Unanimous Consent, there is NO Vote by Proxy, also, the agreement to purchase 2.5 Million Preferred Series A, is NOT and was NOT 50% of the company and it does NOT state that anywhere, and though both were created and drafted by Brad Godfrey himself, he knew that he would never own 50%. Truth is, Brad Godfrey was never recognized as an officer or director by anyone, not even by Action Stock. Giovanni Luciano never signed or acknowledged any agreement. He purposely lied and convinced the company’s previous attorney, promising to pay him for monies owed and directing him on how to write an opinion letter. He gave directions about how to include the unissued, unearned 500 M restricted common shares to give the appearance that he already held them and inserting himself into financial and annual reports of which he had no business being in.

Further, OTC filings are not considered a board meeting, would not be utilized in lieu of a unanimous consent and are not recognized as a way to obtain office. He had and has been told that. He claims the filings were signed 4 times… No, they were only signed once, there were 4 amendments that changed the insides of the filings that were not acknowledged, so the same signatures remained. OTC is not a regulator, and amending the record is supported by true regulators, especially when supporting documentation is supplied. Our previous attorney was one of the accounts paid with the proceeds from the only 504 I did in Nov, 2011.

While Brad is taking credit for slowing a process, stopping or preventing something… reality is that it’s just another fallacy in his desire to daunt everyone. Please observe the timeline:

Dec 6, 2010 I filed for a name change, and at that time reduced the AS.

Dec 27, 2010 I was told that a RS was the only thing that would help move forward, so I filed electronically for the new CUSIPS

Dec 28, 2010 Received new CUSIPS for New Directions Consumable Products, Inc.

Jan 6, 2011 (Friday) Response from FINRA acknowledging that electronic filing has been received, and will be reviewed. Along with requested new Ticker Symbol. Requested documentation

Jan 6, 2011 Shareholder letter sent announcing the RS to take place, the name change and ticker symbol

Jan 9, 2011 (Monday) Submitted to FINRA requested docs, filings, and CUSIPS. In addition, Action Stock Transfer also submitted requested information to FINRA

Jan 10, 2011 FINRA requested: letter stating Brad Godfrey was not an officer or director, never voted to the board and held title of non-executive chief business development officer, Brads termination letter and emails requesting such documentation from him, and resignation letters.

Jan 10, 2011 Sent FINRA requested documentation, Action Stock also sent supporting documentation

Jan 13, 2011(Friday) Received letter from FINRA giving their contact for DTCC to clear CUSIPS for HFBG so it doesn’t carry over to NDCI

Jan 17, 2011 (Tuesday) Made contact with DTCC. Was told what the requirements would be to clear HFBG chill, so not to carry over.

Jan 18, 2011 FINRA requested letter clarifying 25M Preferred Series A were transfers, not new issued. Action Stock supplied all documents supporting the transfer, not new issue. Again submitting documentation that Brads purchase of 2.5 M Preferred Series A were only 8%, not half, and all transfer authorizations

Jan 19, 2011 DTCC supplies letter to be filed once the corporate action is completed. A Non-Affiliate attorney to sign opinion letter approved by DTCC to take effect once the corporate action is complete.

Jan 23, 2011(Monday) Emailed corrected, Amended Q1, and Q2 filings for review with all supporting documentation

Jan 25, 2011 Posted Approved Filings to OTC

So as you can see, the real-time line for events has only been 2 – 3 weeks. During this time, we have worked to correct what was incorrect in the financial filings, are working with DTCC to clear the chill, and supply FINRA with all the required and necessary documentation they have requested to proceed. All of this aids in the uplisting that will take place. We will have correct filings, be free of any DTCC chill and a responsible share structure. A solid foundation and structure will enable us to grow and move in a forward direction. It will further provide the necessities to obtain the financing needed to rebuild value back into our investment.

I can’t promise that some of your preferred brokers will embrace NDCI right away, but I can no longer let that stop the company from moving forward. Once the RS is complete, I will follow through with what I promised; I will make contact with the brokerages and work through their requirements in order to trade freely again. But during that time, business will still be conducted and placement of the tea will continue, along with the development of additional products.

I will continue to take things slow to make sure it’s being done right, and responsibly, and that it’s for the best of everyone involved. It may not be favorable during this immediate time, but in the overall big picture, it’s best for the future of your investment and the stability of this company. We will be that much stronger when completed. I will stay the path and not let the outside interference deter me from rebuilding this company.

Finally… we have no desire or interest to negotiate any resolution with Brad Godfrey. I encourage him to pursue litigation, in a court of law as I have previously advised him to do. He has received detailed statements clearly outlining solid reasons for his dismissal, though not required, along with his retained attorney. He and his retained attorney received my statement on August 9th, 2011. Perhaps he will show you, as I know he has those documents, and they are legitimate and tangible.

Thank you for your time, and continued patience…

Jessica Gutierrez

CEO, President

New Directions Consumable Products, Inc
halloffamebeveragesir | January 29, 2012 at 4:56 am | Categories: News | URL: wp.me/p1Kz6c-7Q

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