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Alias Born 12/07/2011

Re: None

Friday, 01/27/2012 10:41:02 AM

Friday, January 27, 2012 10:41:02 AM

Post# of 29204
Thanks Capt.

One of the most important things discussed in the transcript is the improvement of gross margins:

"As you can see from Slide 7, the path to continued improvement in our gross margin from today's 6% to our targeted 35% is higher average selling prices while lowering our direct material costs and reducing the C200 warranty expenses. Continued margin growth has been and will be the key area of focus for our board, our management team and myself as we look for approximately 15% out of direct material costs and manufacturing costs, improve our average selling prices of approximately another 7% and reduce warranty expenses of approximately 4%."

Success with execution of margin goals, and continued revenue growth will lead to great things for this company.

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