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Re: camelion post# 3455

Wednesday, 01/25/2012 5:54:34 PM

Wednesday, January 25, 2012 5:54:34 PM

Post# of 3535
Worth mentioning blog by CEO

Got some bid support on .0003 and 0.0004.
We may see 3-4 months of 504 selling before dilution to stop and for financing to kick in.


BLOG: Shareholder Question: Financing
Categories: Shareholder Correspondence by Eric Lehner
QUESTION

Eric; can you say anything about where your at with financing? Thanks in advance.

ANSWER

An ideal solution would be a substantial paid-in capital tranche, perhaps $2 Million, through a Preferred Share mechanism, in order to end the subscription-based growth of supply of common shares. This concept is being discussed with select parties who have connections to accredited investors, and with accredited investors themselves.

We have an excellent business plan and sound use-of-proceeds proposals. As a practical matter, a great deal of due dilligence is required on the other side and can take months. Potential participants are not limited to the United States and may be based in Canada.

Although we have accepted 504 financing as a part of the solution in the past and present, it is no longer a solution for the long term, or even medium term, future. Retail share buying demand must have a chance to catch-up with supply of common shares by means of ending 504 generated supply as soon as practical. There is no dispute about that with anyone, including myself. It is clear from the performance of the stock that when supply subsides, the price can rise easily. The increase in supply of shares for financing purposes (including debt conversion) has been the principal cause of the falling share price, not a lack of interest or supporters. That financing enabled our operations to become established and now includes commercial relationships with some of Canada’s best national retailers - important new openings in the United States and repeat business internationally. We did not have any of this a few years ago.

Winning Brands has much more going for it than in the past and we can make the case for a sizable private placement with a party who is capable of understanding we have accomplished and what all this can mean going forward.

Whether Preferred shares will be the mechanism utilized or not, the company will ensure an alignment of the investment objectives of the new investor with the common shareholders, as mine are.

Winning Brands is perfectly capable of completing the job it has set out to do. Legitimate commercial success has a way of curing all manner of problems associated with formative struggle. Speaking personally, I have no doubt whatsoever, none, that Winning Brands can and will continue to improve as a company and be a source of pride for its owners.

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