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Thursday, January 12, 2012 12:08:31 AM
AL
We are also going to start another sweepstake which will link with the video release and that sweepstake will involve activities around Justin’s North American tour which starts after the summer next year. That’s going to be very, very interesting and very exciting. But once again, I want to stress that Justin is but a part of this product and distribution, and his primary interest was to make the difference in a society.
Q: What do you plan in terms of commercial launch, do you plan on bringing on any big box retailers where we can purchase this application?
A: Very easy question: Yes. We have a lot of negotiations going on. We’re talking to big box retailers. I mentioned earlier on, we are talking to carriers, we are talking to phone manufacturers. We have a whole series of relationships coming.
Justin, commercial and MADD. 1. The video was shot, it’s in the can. We have a video. We are strategizing at the moment how best to utilize that to drive revenue, and we’re having discussions with the Bieber camp. We’ll certainly have it in the street before, or at the CES conference the 10th-13th of January 2012. It is what you would call a commercial video. It is not a PSA similar to what we put out last time. We are definitely negotiating that. Next, this is definitely, definitely the MADD of the future. We have spoken with government, we have spoken to the AD council which works with the government – we are definitely in the same space that MADD was 5-6 years ago, and believe this will be a major social thrust.
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