Write good content:
Write good content: As they say on the web, content is king. Writing strong content about your chosen topics will give Google lots of keywords to work with, and encourage other sites to link to you.
Write good headings and sub-heads: Google assumes that anything marked as a header (with header tags like “h2” and “h3”) are more likely to be keywords, and rates them more highly. Choose descriptive titles for your posts rather than obscure ones’.
Better - The Difficulties of Trout Fishing on the Missouri River
Worse -Them Buggers Ain’t Biting!
Write descriptive link text: Google gives more weight to keywords it finds in links, so when linking to other sites, describe the other site’s content well. Don’t write “click here”, write “visit Fishing World to buy Acme Fishing Line”.
Get linked to: The more relevant links Google finds to your site, the higher your site will appear in search results, so make sure your content is worth linking to and make sure you promote it so other web writers in your niche see it.
Put keywords in your page’s title: Every page has a title that appears at the very top of your web browser when you visit it. Most blog software will put the site’s title and the post’s title into the page title, like this “Getting Noticed by Google?—?Writer’s Technology Companion”. Keep that in mind when naming your site?—?pick something like “Mary Ann Whiting, Science Fiction and Fantasy Writer” rather than “Mary’s Site”.
Update regularly: The more often Google indexes your site, the better. Google looks at the update frequency to determine hw often it needs to revisit the site. If you update daily, it’s going to come back more often than if you update every couple of months when you feel like it. Try to update at least once every week or so, to keep Google coming back often.
There are a lot of companies out there that offer “SEO”, “Search Engine Optimization”, services. While some of these do a pretty good job (mostly by doing the kind of stuff I talk about above), they’re really intended for corporate sites (and charge accordingly!). Beware of sites that offer cheap SEO services to end users?—?most of them a) don’t work, and b) use questionable tactics that not only won’t work but could get your site delisted from Google entirely.
http://www.writerstechnology.com/2008/06/getting-noticed-by-google
prof
Write good content: As they say on the web, content is king. Writing strong content about your chosen topics will give Google lots of keywords to work with, and encourage other sites to link to you.
Write good headings and sub-heads: Google assumes that anything marked as a header (with header tags like “h2” and “h3”) are more likely to be keywords, and rates them more highly. Choose descriptive titles for your posts rather than obscure ones’.
Better - The Difficulties of Trout Fishing on the Missouri River
Worse -Them Buggers Ain’t Biting!
Write descriptive link text: Google gives more weight to keywords it finds in links, so when linking to other sites, describe the other site’s content well. Don’t write “click here”, write “visit Fishing World to buy Acme Fishing Line”.
Get linked to: The more relevant links Google finds to your site, the higher your site will appear in search results, so make sure your content is worth linking to and make sure you promote it so other web writers in your niche see it.
Put keywords in your page’s title: Every page has a title that appears at the very top of your web browser when you visit it. Most blog software will put the site’s title and the post’s title into the page title, like this “Getting Noticed by Google?—?Writer’s Technology Companion”. Keep that in mind when naming your site?—?pick something like “Mary Ann Whiting, Science Fiction and Fantasy Writer” rather than “Mary’s Site”.
Update regularly: The more often Google indexes your site, the better. Google looks at the update frequency to determine hw often it needs to revisit the site. If you update daily, it’s going to come back more often than if you update every couple of months when you feel like it. Try to update at least once every week or so, to keep Google coming back often.
There are a lot of companies out there that offer “SEO”, “Search Engine Optimization”, services. While some of these do a pretty good job (mostly by doing the kind of stuff I talk about above), they’re really intended for corporate sites (and charge accordingly!). Beware of sites that offer cheap SEO services to end users?—?most of them a) don’t work, and b) use questionable tactics that not only won’t work but could get your site delisted from Google entirely.
http://www.writerstechnology.com/2008/06/getting-noticed-by-google
prof
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