Prince & the NPG Music Club to Debut and Promote New Song on Napster
REDWOOD CITY, Calif., April 2 /PRNewswire/ -- Napster announced today that Prince & The NPG Music Club will debut and promote a new song to the Napster Community through the company's Featured Music Program, beginning Friday, April 6th. "The Work - Pt. 1," is the first track from Prince's upcoming album, "The Rainbow Children," to be released later this year. Although Prince has released several cybersingles in the past through his own website, this marks the first time he has teamed up with a digital music company to promote his music. "What record companies don't really understand is that Napster is just one illustration of the growing frustration over how much the record companies control what music people get 2 hear -- over how the air waves, record labels and record stores, which r now all part of this 'system' that recording companies have pretty much succeeded in establishing, r becoming increasingly dominated by musical 'products' 2 the detriment of real music," said Prince. "Prince is truly a visionary," said Napster founder Shawn Fanning. "I'm honored that he is working with Napster to promote his music." "Napster is very pleased to be working with a legendary artist like Prince," said Milton Olin, Chief Operating Officer of Napster. "His music has always been innovative and forward-thinking, and his connection with his fans is second to none." "The Work - Pt. 1" will be featured prominently on the Napster homepage. In addition to being able to search for and share the song, fans will have the opportunity to link directly to Prince's NPG Music Club.
The NPG Music Club (http://www.npgmusicclub.com) is a monthly subscription-based service. The service launched in February of this year. Members get new Prince songs, videos and an hour-long radio show every month. In addition, premium members get VIP access 2 concerts and new CDs in the mail.
About Napster Napster is the world's leading person-to-person file sharing community. Napster provides music enthusiasts with an easy-to-use, high quality service for discovering new music and communicating their interests with other members of the Napster community. Napster's software application enables users to locate and share music files through a user-friendly interface, and features instant messaging, chat rooms, and Hot List User Bookmarks. In October 2000, Bertelsmann AG and Napster announced the formation of a strategic alliance to further develop the Napster person-to-person file sharing service. In January 2001, edel Music and TVT Records joined the alliance. Last year, Napster won several Wired Magazine Readers Rave Awards, including Best Music Site, Best Innovative Start-up, and Best Guerilla Marketing.
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