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makeamint2

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makeamint2

Re: PappaDogg post# 52780

Friday, 12/09/2011 10:01:07 AM

Friday, December 09, 2011 10:01:07 AM

Post# of 58002
the cost architecture (35% GP) is consistent with a Private Label model, but they spend at Branded products levels (65% GP +).

A true branded product needs to have a floor cost that is no greater than 15%-18% of retail. They run upwards of 55%.
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