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Thursday, 07/14/2005 10:04:46 AM

Thursday, July 14, 2005 10:04:46 AM

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VIVO Strengthens its Leadership in Brazil With Launch of 1xEV-DO

Distribution Source : PrimeZone Media

Date : Thursday, July 14, 2005

http://press.arrivenet.com/bus/article.php/668495.html

COSTA MESA, Calif., July 14, 2005 (PRIMEZONE) -- The CDMA Development Group (CDG) (www.cdg.org) today congratulated VIVO on the launch of a new service, "VIVO PLAY 3G," using CDMA2000(r) 1xEV-DO. With 1xEV-DO, the operator is able to offer broadband Internet access at speeds of up to 2.4 Mbps, and to introduce advanced multimedia wireless services to its customers. VIVO joins 22 operators worldwide who have launched 1xEV-DO services and are leading the wireless industry in the evolution to next-generation voice and data services. There are more than 14 million 1xEV-DO subscribers worldwide.

"CDMA2000 1xEV-DO is the most advanced wireless technology commercially deployed today, offering operators a significant competitive advantage with regards to data services and network efficiencies," said Perry LaForge, executive director, CDG. "This launch puts VIVO at the same level, in terms of technology and services, as CDMA2000 operators in Japan and Korea. The CDG applauds VIVO's leadership in bringing cutting-edge technologies and services to the Brazilian market."





With more than 28 million subscribers, VIVO is the largest wireless carrier in Brazil, and in the Southern Hemisphere. The operator was the first to deploy 3G services in Latin America when it launched CDMA2000 1X in December 2001, and it established itself as the leader in service and product innovation. VIVO launched CDMA2000 1xEV-DO services in Sao Paulo, Rio de Janeiro and Curitiba last year for broadband Internet access. With VIVO PLAY 3G, the operator is introducing new services to the Brazilian market that include the fastest download and streaming of videos, music and images including films, TV and 3D games. These services will be expanded to other cities in the coming months.

About CDMA in Latin America and Caribbean

Nearly one in four subscribers in Latin America and the Caribbean uses CDMA technologies and more than 20% of them access 3G technologies. Latin America remains the fastest-growing region for CDMA. In 1Q 2005, the CDMA base grew by 8 percent (38 percent compared to 1Q 2004) to reach 45.7 million users. There are 38 commercial CDMA2000 networks and 7 more in deployment in 18 countries throughout the region.

About CDG

The CDMA Development Group is a trade association formed to foster the worldwide development, implementation and use of CDMA technologies. The more than 100 member companies of the CDG include many of the world's largest wireless carriers and equipment manufacturers. The primary activities of the CDG include development of CDMA features and services, public relations, education and seminars, regulatory affairs and international support. Currently, there are more than 500 individuals working within various CDG subcommittees on CDMA-related matters. For more information about the CDG, contact the CDG News Bureau at +1-714-540-1030, ext. 17, or vchristopherson@bockpr.com, or visit the CDG Web site at www.cdg.org.



-- cdmaOne is a trademark of the CDG
-- CDMA2000 is a registered trademark of the Telecommunications
Industry Association (TIA-USA)

CONTACT: CDG News Bureau
Valerie Christopherson
(714) 540-1030, ext. 17
vchristopherson@bockpr.com

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