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Re: mcosta post# 60966

Sunday, 12/04/2011 8:46:55 PM

Sunday, December 04, 2011 8:46:55 PM

Post# of 79740
This is from our website it mentions AOptix


Recent Editorial



Phone-To-Phone payments

Iris recognition is absolutely opt in :)

What the Real Debate Should be





Iris recognition is absolutely opt in :)
July 13th, 2011 by Francisco Ceballos

The Wall Street Journal had its share of comedy this morning: "Iris recognition is absolutely opt in". Yeah, right!!

Honestly, I don't think that giving folks the impression that surveillance and security controls are opt in is the right approach to promote iris biometrics. Seriously, are you asked whether you want to be recorded on CCTVs? At Customs, do they give you alternatives to having your biometrics (e.g. fingerprint) scanned? 'Optional' is really 'mandatory'. However, this shouldn't be our topic of discussion, because many factors come into play if we truly want to discuss security management. We should be talking about the application of such technology, and whether it truly violates, as well as protects, our privacy in a greater degree than the procedures we're exposed to nowadays.

Taken from the article I mentioned above, have some fun reading the following:

"...devices being installed in airports and border crossings by AOptix Technologies Inc. can scan irises from about 6 feet away. The company says it has developed technology that could scan irises from as far away as 32 feet, but decided not to deploy it. We “made a strategic decision to focus on the cooperative market” – meaning subjects who are cooperating with an iris scan – says Joseph Pritikin, director of product marketing for AOptix." Thanks AOptix! Can I assume you'll be selling this story to Security at airports and border crossings as well?

"Hoyos Group says that it is rolling out iris recognition technology can recognize people in motion from as far as 30 feet away, even if they are wearing polarized sunglasses. The company says it’s up to individuals to decide not to be monitored. “Iris recognition is absolutely opt in. If you close your eyes, you are clearly opting out of the participation,” says Anthony Antolino, chief marketing officer at Hoyos Group." That's right everyone! Learn how to walk with your eyes closed.

Our identities can be easily forged today with a combination of the following: username, password, SSN, credit card number, address, access keys, etc. You are bombarded with marketing campaigns in your mailbox, how do they know where you live? You are asked to repeat personal data in order to be properly registered for different services. Aren't you concerned that so many people know so much confidential information about you? You are forced to fill your pockets and mind with inert clutter that apparently validates your identity. What's up with that?

When it comes to identity authentication, what's the difference between your Social Security Number and your iris? I'll give you a couple: your SSN is written on a piece of paper that you need to memorize, that you can lose, and that anyone could use on your behalf. Your iris? You bring it with you, never changes, it's alive, and it's unique.

At Evermedia, our goal is to develop biometric-enabled solutions that are unobtrusive and accurate. We won't ask you for anything than to be yourself. We won't store your data, that's not our business. Our prime concern is to ensure that only rightful people have access to our applications, and that all customers and service providers can be protected by a key that cannot be forgotten, lost, or copied... and that key is you.

So, do we aspire to help the authorities control passengers getting into a plane? Yes. Are we interested in helping identify criminals on the street? Of course. We are also dedicated to protecting our kids at school, and to develop accurate systems without impacting flow in high-traffic areas. Understand that it is not our role to manage identities, but to pass data securely to the appropriate institutions that already know you.

The technology does not dictate security requirements. Institutions do. So, biometrics is just a means to an end. It's up to us Developers to prove that our solution protects our users' identities the way it needs to be done. But opt in? That's up to the Institutions.