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Fero Industries to Expand Sucanon® Distribution through Government Institutions in Mexico
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Press Release Source: Fero Industries, Inc. On Tuesday September 27, 2011, 11:38 am

CALGARY, Alberta, Sept. 27, 2011 /PRNewswire/ -- Fero Industries, Inc. (OTCQB: FROI) (the "Company") is pleased to announce that Pharmaroth S.A., the Company's Mexican operating subsidiary, has begun the process of registration to become a pharmaceutical Certified Supplier to federal and local government institutions within Mexico.

"Upgrading Pharmaroth to Certified Supplier status with the federal and local governments in Mexico will help us build our brand, increase credibility, and open up numerous higher margin profit opportunities," said Mr. Luis Lopez, President and COO of Fero Industries. "Achieving Certified Supplier status will enable Pharmaroth to sell Sucanon® directly to federally and locally administered facilities across the country and reach over 2,500,000 potential new customers that receive their primary healthcare through these low-cost public government healthcare offices."

Following the registration process, estimated to be approximately 30-90 days in length, Sucanon® will be authorized for recommendation and sale through government institutions including the Instituto Nacional de Nutricion, the Instituto Nacional de Cancerologia (INCAN), Secretaria de Salud del Distrito Federal, Petroleos Mexicanos (PEMEX), and others.

Sucanon® is approved as an over-the-counter ("OTC") remedy for type-2 diabetes by regulatory authorities in Mexico and is distributed there under an exclusive agreement with Merck S.A. de C.V. (Merck S.A. de C.V. is the Mexico and Latin America sales and marketing organization of German pharmaceutical and chemical giant, Merck KGaA.)

Commercial sales of Sucanon® began in January 2011 in Mexico. Mexico has one of the largest and fastest growing diabetic populations in the world, estimated at 15% of the total population. This indicates over 16 million diagnosed cases of diabetes, up seven fold since 1990. Diabetes is now the leading cause of death in Mexico and costs the country more than one-third of its total public health care budget annually.