Monday, September 19, 2011 8:35:40 AM
ASR is far from a New Company, they are far from being profitable and their sales are mostly episodic and show little if any evidence in the way of turn sales. Most of the revenues appear to be coming from pipeline and block sales. No one has any idea how deeply those are discounted, my guess is significantly.
There is little on-shelf presence and that in turn often means drop ship environments, the single least cost effective mode of distribution, cost intensive and one sided benefiting the retailer and dumping most of the cost and logistical burdens on the manufacturer. Reminds me of the old saying "Beggars can't be choosers"
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