Would be interesting to see how many Bionic's they have sold. The half off and even more optimally (assuming one is given as a gift and not kept as a spare more often than not) the 2 for 1 special are great ways to get more cigs out there, because they also generate significant revenue selling nicotine replacement cartridges. More cigs sold = more cartridges purchased.
Register for free to join our community of investors and share your ideas. You will also get access to streaming quotes, interactive charts, trades, portfolio, live options flow and more tools.