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Bravo! Foods Ships Slammers(R) to Safeway Stores
Jun 14, 2005 11:56:00 AM
NORTH PALM BEACH, Fla., June 14 /PRNewswire-FirstCall/ -- Bravo! Foods International (OTC Bulletin Board: BRVO), a brand development and marketing company that manufactures, promotes and distributes vitamin-fortified, flavored milks, announced today that it has shipped three flavors of its popular Slammers(R) milk drinks to Safeway stores nationwide.

Bravo!'s most popular flavors of Slammers(R) fortified milk drinks will be available in 262 stores throughout Northern California. The Company also shipped these flavors to more than 276 Safeway owned stores, including Dominicks, Eastern and Genuardis.

Bravo! CEO Roy Warren said, "We are extremely pleased to add Safeway -- one of the largest food and drug retailers in North America -- to the growing number of retailers offering Slammers to their valued customers. We look forward to solid performance throughout the West Coast as the product rolls out in the region, and continued growth in sales as a result."

Bravo!'s Slammers(R) come in 14 oz. shelf-stable bottles that can be stored without refrigeration for up to six months. The long shelf life and ambient temperature storage capability is due to a combination of unique processing and packaging, accomplished without compromising taste. Safeway will offer these great tasting single serve milk drinks in its refrigerated dairy section.

About Bravo! Foods

Bravo! Foods International Corp. develops, brands, markets, distributes and sells nutritious, flavored milk products throughout the 50 states, Mexico and nine Middle East countries. Bravo!'s products are available in the United States and internationally through production agreements with regional milk processors. Bravo!'s products currently are available under the brand name Slammers (R), and can be purchased in retail outlets throughout the country and in some international markets.

Bravo! Foods' Slammers(R) line is now available at more than 30,000 stores nationwide, including such popular chains as: 7-Eleven, A&P, Associated Grocers, BI LO, Brunos, C/S Metro, Dutch Farms, Giant Food Stores, Jewel, Mars, Pathmark, Piggly Wiggly, Ralph's, Safeway, Sam's Club, Shop Rite, Speedway, SuperTarget, Unified, Waldbaums, Walgreens and White Rose. For more information, visit: http://www.bravobrands.com or http://www.otcfn.com/brvo .

Contact: Roy Warren, CEO Bravo! Foods, 561-625-1411 or James Dryer, Investor Relations, 561-837-8057 or [e-mail] .

Safe Harbor under the Private Securities Litigation Reform Act of 1995: The statements which are not historical facts contained in this press release are forward-looking statements that involve certain risks and uncertainties including but not limited to risks associated with the uncertainty of future financial results, regulatory approval processes, the impact of competitive products or pricing, technological changes, the effect of economic conditions and other uncertainties as may be detailed in the Company's filings with the Securities and Exchange Commission.

SOURCE Bravo! Foods International Corp.