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Thursday, August 25, 2011 3:53:38 PM
US Army pays $7m a year
http://www.foxnews.com/politics/2011/02/17/bang-buck-issue-congresswoman-seeking-defund-army-sponsorship-nascar/
In 2002, mid-level teams would sponsor for $8m and it cost $1m for ads on high-level teams
http://www.usatoday.com/sports/motor/nascar/2002-07-12-acov-sponsors.htm
Great Article from a student research in St. Bonaventure College states that the cheapest any sponsor can get into NASCAR is $1m
http://www.sbu.edu/studentresearch.aspx?id=25420
Forbes Article from this past February, although it refers to PRIMARY sponsors more than it does to ALL sponsors.
http://www.forbes.com/2011/02/23/nascar-most-valuable-teams-business-sports-nascar-11.html
Another article from February 2011 - $1.5m for a front-panel sponsorship alone
http://amabaltimore.org/2011/02/22/triva-review-nascar-sponsorships/
So, NASCAR is still out of PHAR'S league right now.
But I agree it will be a GREAT opportunity one day!
NASCAR fan's loyalty to sponsors is the strongest in the nation.
All The Best
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