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Thursday, 08/18/2011 10:54:36 AM

Thursday, August 18, 2011 10:54:36 AM

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Veteran Business Leader Jose Mejia Appointed to Star Nutrition's Board of Directors

tar Nutrition, Inc. (PINKSHEETS: STAU), a California-based diversified health and wellness industry firm, announced today that Jose Mejia has joined the company's board of directors. Mejia, an entrepreneur who has been a key component of numerous major mergers and acquisitions, will bring his vast business experience and acumen to Star Nutrition as the company's Incrediwear line continues to grow at a rapid pace.
"As a hard-working, self-made business leader, Jose is the epitome of the American dream," said Star Nutrition CEO Jackson Corley. "He's worked for everything that he's achieved and through his tremendous successes, he's developed an incredibly diverse and thorough understanding of how companies can develop and achieve their goals worldwide. His unique perspective and insight are a welcomed addition to our board of directors."

Mejia is currently the Senior Vice President, Business Capability Enablement Group, for Juniper Networks, a $4 billion global network infrastructure, software and services company. Previously, he was the Chairman and CEO of Medis Technologies, which produced and marketed the world's first commercially available, portable fuel cell. He has also held management positions with Lucent Technologies, Nortel Networks and Ford Motor Company.

Mejia earned his MBA in Finance and Operations Research from Duke University's prestigious Fuqua School of Business where he now serves on the Board of Visitors.

"I recently had the opportunity to use some of Star Nutrition's products and have since provided them to many of my friends and family. I cannot wait to see how Incrediwear will make the lives of so many people better and healthier," Mejia said. "I have always enjoyed helping a great company scale and solve complex problems. I am extremely excited to use my worldwide experience to help Star Nutrition take advantage of its huge potential."

Incrediwear products couple proven health benefits with extreme comfort. Because of their anion technology, the products increase circulation, regulate temperature, are antimicrobial and wick away moisture.

About Star Nutrition, Inc.

California-based Star Nutrition is a publicly traded company (PINKSHEETS: STAU) that prides itself on providing innovative, over-the-counter health care products. The company's products include Incredisocks, Rx Diabetic socks and Incredibraces. Its mission is to focus on producing products that will enhance the lives and wellness of its customers.

For more information visit www.StarNutrition.com or www.Incrediwear.com.

Contacts:



Investor Relations:

Star Nutrition, Inc.

Dr. Jackson Corley

866-412-STAR

Email Contact



Media Relations:

Large Media, Inc.

Micah Warren

215-825-7669

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