Found this article to help peeps figure out how we make money from the Housewives of India. Don’t know anything about television besides how to turn it on, but helped give me a better understanding.
Television networks clearly want to know what people are watching. A larger audience watching a show translates to being able to charge more money for ad time during a show. Television networks that broadcast shows watched by a huge number of people, such as the Oscars or the Super Bowl, generally profit from getting the highest dollar amount for advertisements aired during their shows. For weekly programs, however, television networks rely on a small sample of the population to determine what shows are the most popular.
In the US and in Canada, the company that tracks what viewers are watching for television networks is the Nielsen Company. They choose a representative sampling of about 5000 viewers who will allow Nielsen to record what programs they watch. This is a fairly small sampling of the US population, but people are chosen based on their ability to represent varied populations. For example Nielsen must a diverse sampling of viewers and some viewers who fall into differing age groups in order to get a representative sample.
This representative sample from Nielsen is then turned into a percentage representing viewership. Thus if 500 people watch Gray’s Anatomy weekly, Nielsen concludes that 10% of television viewers in all households watch the show. Shows are then ranked by numbers of viewers they garner each week.
Advertisers pay to air their commercials on TV programs using rates that are based on Nielsen's data
More people watch shows, makes them more attractive to advertisers, therefore they can charge more money per slot.
For EMAX to fund this project, the must have a ton of money under their mattress. No agency is going to go in business with another without verifying they have the money to support the deal, especially NBC. IMO
NJ Housewives ratings of 2009: The premiere episode of "New Jersey" delivered 1.72 million viewers, more than double that of the series premieres of the "New York" and "Atlanta" franchises, and four times that of the original "Orange County" series premiere.
I could only assume since this will be seen thru a handful of countries, 1.72 cant' be that hard to beat with the potential of 300mil viewers from India, Australia, and Asia. If this works out, who knows what is next; Housewives of Italy, Japan, Spain, and yes, the BAHAMAS, etc.
Now, for the most important part; How do I get on the show?
