They are not doing anything revolutionary to be the next big thing. They have nothing proprietary or exclusive to offer and they are charging people a monthly fee to access deals that can be found on hundreds of other sites for free. Doesn't mean they can't make some money but they will need a hell of a lot of marketing to set themselves apart from every other deal site. Oh, and convince deal hunters to pay for their service. Remember, deal hunters are DEAL HUNTERS! They try to save every nickel and dime so they will not easily part with $5/month to access deals that can be found elsewhere. They are getting their deals from affiliate programs such as Commission Junction and others. (www.cj.com). Any mom blogger can get these deals put on their site by signing up for a FREE account with CJ.com and others like them.
As I said in other posts, they may pull a rabbit out of their hat and surprise me with something that is different, but I highly doubt it. The current model, as is, will be challenging in a VERY crowded space of deal sites.
Just consider this when you invest thinking that this will become the next Groupon. Now, I'm sure they will try to pump this thing up again. Why else would they have spent the money they have spent recently to change the ticker. It's not cheap to do that. Just know when to get out. GLTYA
PS. I don't own this stock. I just like to follow the pennies that are promoted by the penny newsletters and I took a particular liking to this one because it's in an industry that I happen to know a lot about because I own a coupon site and I launched a half off deals program for another large corporation.
