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Sunday, June 05, 2005 9:31:56 AM
by S Karat at 02:04PM (EDT) on June 4, 2005
http://www.contentsutra.com/blog/_archives/2005/6/4/909070.html
Sify.com: The US-based Qualcomm is planning to launch its latest mobile broadcasting technology called FLO (forward link only) and is in talks with Indian mobile operators, including Reliance Infocomm and Tata Teleservices for early deployment. The technology will allow the operators to broadcast TV content on mobile phones.
"We are in talks with Indian CDMA operators and are conducting trials of the FLO technology for the Indian market. We will be partnering with local content providers to put the network in place," said Dr Paul Jacobs, CEO-elect, Qualcomm Inc, on the eve of the BREW Conference here in San Diego.
Qualcomm has formed a subsidiary called Media FLO that will be hived off into a separate company later. FLO technology allows transmission of 50-100 channels, including live streaming of channels and numerous clip cast and audio channels. It offers video at 30 frames per second and high-quality stereo audio. The technology works both in wideband code division multiple access (WCDMA) and CDMA1X EVDO which are essentially the third generation technology being considered by Indian operators.
Also read: Qualcomm's On-demand Media (FLO)w not before 2007 (Voice & Data)
For the Indian market MediaFLO is not making its entry before 2007. However, the US mobile subscribers might be lucky in experiencing almost 100 channels over their handsets by October 2006. In India Qualcomm has conducted trials with the leading CDMA operator and is also in talks with content providers to bring high speed broadcasting to the users.
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