As Seen On TV, Inc. (fka ASTV)

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TVGoods Announces Live Television Shopping Debut of Instant Zipper(TM)Font size: A | A | A
8:30 AM ET 7/21/11 | Marketwire
TVGoods Inc., ("TVGoods") a direct response marketing organization and wholly owned subsidiary of H & H Imports, Inc. (OTCBB: HNHI), has announced that Instant Zipper(TM) experienced a well-received debut on a major live television shopping channel on July 14, 2011.

In its first day on-air, Instant Zipper(TM) sold over 2,000 4-packs, amounting to more than $40,000 in retail sales. Instant Zipper(TM) is an "instant" solution to any broken zipper. Instant Zipper(TM) is designed to repair practically any broken zipper. Simply remove the broken zipper, open the clasp on Instant Zipper(TM), clip it on, and zip into place. The patented jaw design snaps open and snaps closed onto any zipper. Instant Zipper(TM) is patented in 160 countries.

TVGoods plans to test 50 to 75 products on live television shopping channels throughout the world in the next 12 months, and forecasts that 50 percent of these products will pass the testing phase and generate revenue for the company.

Instant Zipper(TM) is slated to appear again on live television shopping in August.

"We are very pleased and excited about the Instant Zipper showing. This is on track to be a big revenue generator for the company," said Steve Rogai, CEO of TVGoods.

The Instant Zipper is available at http://health-fitness.hsn.com/instant-zipper-4-piece-set_p-6493273_xp.aspx?web_id=6493276&ocm=sekw.

About The Company:

H & H Imports, Inc. is the parent company of TVGoods, Inc. TVGoods, Inc. is a direct response marketing company. We identify, develop and market consumer products for global distribution. TVGoods was established by Kevin Harrington, a pioneer of direct response television. For more information go to www.TVGoodsInc.com.

Forward-Looking Statements:

Except for statements of historical fact, the matters discussed in this press release are forward-looking and made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. "Forward-looking statements" describe future expectations, plans, results, or strategies and are generally preceded by words such as "future," "plan" or "planned," "expects," or "projected." These forward-looking statements reflect numerous assumptions and involve a variety of risks and uncertainties, many of which are beyond the company's control that may cause actual results to differ materially from stated expectations. These risk factors include, among others, limited operating history, difficulty in identifying and marketing products, intense competition and additional risks factors as discussed in reports filed by the company with the Securities and Exchange Commission, which are available at http://www.sec.gov.

CONTACT INFORMATION:
Brett Maas
Hayden IR
[e-mail]
646.536.7331



SOURCE: H & H Imports, Inc.

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