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Over 40% of U.S. Adults Order Food Online

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MikeDDKing Member Level  Tuesday, 06/28/11 03:47:07 PM
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Post # of 105 
Over 40% of U.S. Adults Order Food Online
Famous Dave's BBQ Responds to Trend With Online Ordering

On Tuesday June 28, 2011, 3:05 pm

MINNEAPOLIS, June 28, 2011 (GLOBE NEWSWIRE) -- Famous Dave's of America, Inc. (Nasdaq:DAVE - News) announced today that all Company-owned locations are offering online ordering for Guests via the Famous Dave's website at www.famousdaves.com/order-online.

According to Aric Nissen, Vice President of Marketing & Research and Development, "In response to Guest requests, Famous Dave's is now offering online ordering to Guests at all 52 Company-owned locations, which are predominantly located in Minneapolis, Chicago, Baltimore, Washington, D.C., and the New York City area. This is an important industry trend as research shows that over 40 percent of U.S. adults have ordered food online. Not only is it of great benefit to Guests, but it also offers a financial upside to restaurants. Studies show that restaurants using electronic ordering report increases in both average check and order frequency. It is a win-win for all." Nissen added, "Additionally, the new online ordering system keeps Famous Dave's on the leading edge of providing the convenience Guests are looking for. Nearly half, or 48.5%, of fast-casual chains offer online ordering while only 18% of casual dining chains provide it, according to a recent study by Nation's Restaurant News and Cornell University."

The project team at Famous Dave's built a Guest-friendly online ordering system that is a first in the industry. The online ordering system is integrated with MICROS POS and sorts items down to the ingredient level regardless of combination or side choice. This system now becomes the backbone for future efforts involving website ordering, Facebook ordering, mobile ordering and other possibilities.

For a list of Company-owned locations that offer online ordering, please visit www.famousdaves.com/order-online.

About Famous Dave's

Famous Dave's of America, Inc. (Nasdaq:DAVE - News) was founded by 'Famous' Dave Anderson, whose passion for BBQ led him on a 25-year cross-country trek to find the best regional BBQ recipes in the country before opening the first Famous Dave's in Hayward, WI. As of today, the company owns 52 locations and franchises 130 additional units in 37 states, and is known for its on-premise real pit smokers, scratch-recipe cooking, and 500 national and regional awards for everything from best ribs to best Bar-B-Que sauce to best cookbook. They offer a wide variety of BBQ favorites including signature award-winning St. Louis-Style Ribs, Texas Beef Brisket, Georgia Chopped Pork, and Country-Roasted Chicken. Each seasoning blend was personally developed by Dave himself after years of trial and error to bring flavorful and authentic BBQ to his Guests. Scratch-recipes round out the menu with delicious sides and desserts that include meaty Wilbur Beans, Drunkin' Apples, and Dave's Famous Bread Pudding.

For more information, please visit www.famousdaves.com.

The Famous Dave's of America, Inc. logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=7726

Statements in this press release that are not strictly historical, including but not limited to statements regarding the timing of our restaurant openings and the timing or success of our expansion plans, are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements involve known and unknown risks, which may cause the company's actual results to differ materially from expected results. Although Famous Dave's of America, Inc. believes the expectations reflected in any forward-looking statements are based on reasonable assumptions, it can give no assurance that its expectation will be attained. Factors that could cause actual results to differ materially from Famous Dave's expectation include financial performance, restaurant industry conditions, execution of restaurant development and construction programs, franchisee performance, changes in local or national economic conditions, availability of financing, governmental approvals and other risks detailed from time to time in the company's SEC reports.

Note to Editors: Contact Jean Golden (612-385-2324 or jean@goldenpublicity.com) for interviews, photography and other requests.

Contact:

Jean Golden
612-385-2324
jean@goldenpublicity.com

Mike

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