I have been in Phli forever, going back four years or so when it did a deal with Cadbury, selling it the rights to Accelerade in liquid form. That sent the stock rocketing up from pennies to $3 at one point. Then the marketing head in the U.S. for Cadbury decided he wanted to be an entrepreneur and was hired by Phli. A dynamic Englishman, he just about killed the Company by totally mishandling the marketing of new appetite control products, all of which were very very good but when the products were sold to GNC and Vitamin Shoppe there was no accompanying explanation of how the products worked (by stimulating a peptide CCK that tells the brain you are full, without being actually full). Nothing on the labels.
He also drove the founder and inventor of the products away, and the result was near bankruptcy. The new ceo brought back the founder so Company now has new products, like 2nd Surge.
When stock hit the toilet at between seven and ten cents in 2010 I bought enough to make up for previous losses and still hold a substantial position.
Trading is sporadic. Like most micros it reacts to news, one way or the other and in between it drifts. The stock was solidly in the .30s and then one of the old mgt team dumped 500K in two weeks with predictable results. No reason other than he needed the money for a new venture. Stock is stable where it is now.
What Phli needs desperately is an internet marketing guru and if they can get a good one then business could really pick up with a nice effect on the stock. Doesn't take that much with a lean operation and 20M O/S.
Appreciate your interest.
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