No, if you read the body of the PR, it says "throughout July".
CARSON CITY, Nev., June 14, 2011 /PRNewswire via COMTEX/ -- Rapid Fire Marketing (RFMK -Pink OTC) - Announced today that The Company is offering a 50% discount on all electronic cigarettes and accessories at www.BionicCigs.com throughout the month of July.
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