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Friday, June 17, 2011 10:54:38 PM
1. I think the smokers option section is to high up. Instead I would give more emphasise for a "patent section" subdivided into two sections: Patent Granted/Published and list the countries, preferably on a map colouring the countries in green, Patent Pending for other countries on map in orange (I would not use red, as red is often perceived as negative/denied/not granted. The patent is by far more important and valuable than smokers option and should deserve high attention.
2. I think Disher's Video is cool. I would add one more important point. From feedback here it looks that the soft filter is a major point, I would add/include a close-up of the filter being held between two fingers and squeeze it to demonstrate that it feels like a "normal" cigarettes without all the bad things that those have etc.......
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