TheDirectory.com Inc (SEEK)

[ZTC]

I know you have posted this question numerous times with no answer on this board so I'll tell you what I think. Its the amount of exposure on the website and other websites they partner with. The more you pay the higher up on the search query you will be. Also have you noticed sponsored links before on the top of each search you do for not only this but other searches on the web. Usually people click on the first one they see. So basically the more you pay the more you will come up first in searches, and you will be spread across the web more than others. Again all IMO.


He only has mentioned it recently in the Q1 CC where he stated lawyers could pay 1000 to 10000 depending how AGGRESSIVE they want to be on their advertising. Thats what I got out of this quote.